I worked hard to create a brand for the coin. I designed the logo and did my best to help with the launch. The coin was more or less the idea of Gerald Wilkie Jr. who is now a virtual ghost on the internet due to many failed ventures with cryptocoins. The coin name was derived from a now defunct group of "investors" looking to create something based on backed gold. It ultimately failed along with the "Bitcoin Investment Group" and all of the members have since parted ways and some not for the best. The coin is controversial in the fact that there are numerous people who "borrowed" BTC to invest in this coin and a few others and never paid back their borrowed assets. Most people had their hearts in the right place, but a few got in over their heads trying to make this coin... BIG.